Perception of the importance of personal image as a tool in professional development, at the engineering level, case study: Instituto Tecnológico de Milpa Alta II

Abstract

This research focuses on students' perception and understanding of the importance of personal image in securing or maintaining a job. As they are academically prepared to enter the workforce, students will need to utilize attitudes and aptitudes to land a position in companies. In this competitive environment, they must excel not only in their knowledge but also in the image they project. Thus, personal image has become a tool in professional development, where engineering students recognize its importance in achieving their career goals.